Component 3 Production: Initial selection and planning

Brief 1: Television Task 1 - A cross-media production for a new television programme in a factual or fictional genre (or sub-genre/hybrid) of your choice. Create an audio-visual sequence from a new television programme and associated print or online materials to promote the same programme.

• Products - Different props, outfits and settings (two or more locations). Three different people will participate with the television programme.
• Producer - The television programme will be broadcasted on E4 or BBC3 targeted at 16-25 year olds.

PRODUCER RESEARCH:

E4

• Brief history of channel , links to other channels

E4 first launched on 18 January 2001, and it was introduced as a paid television channel companion with Channel 4. Later on 16 December 2004, Channel 4 had migrated to a free-to-air television channel instead. 

• Summary of content :genres broadcast, most popular weekly programmes

E4 mainly consists of dramas, sitcoms and comedies but they also include other genres such as reality, action and animations. 

• Channel identity, statement  or mission 

"Our mission is to Do It First, Make Trouble and Inspire Change."

• Most successful programmes ( audience figures/critical success )

The top 10 most watched programmes on E4 include the two popular series: The Inbetweeners and The Big Bang Theory. The Inbetweeners reached an all-time high on E4 with 3,721,000 viewers on 11 October 2010, and The Big Bang Theory reached their highest viewers with 2,803,000 people on 15 November 2012.

• Any examples of programmes similar in theme /genre to your initial ideas aimed at the required target audience

My genres in consideration: Drama, Comedy

I will be broadcasting on E4 because the entertainment and comedy genre has been the most popular genres on the channel, and on BBC3, there are other categories and genres that overtake the comedy and entertainment.

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PLOT + IDEAS.

Opening: Demanding money between two people for a short time - one gets murdered but screen turns black and only sounds can be heard.

Episode will consist of gang members speaking until another individual calls phone to explain a situation; everyone rushes off and ends on a cliffhanger. ////////// MC is secretly a gang member and hides it from his family.

PAPER 1 A Key Text: Beyonce "Formation" MUSIC VIDEO (2016)

 Context: Summarise the social, political and historical events and issues that are directly referenced in the video.

At the very start of the music video, there is a short scene where Beyoncé is on top of a police car, half-submerged into water with a voice from a YouTube star named Messy Mya saying "What happened at the New Orleans?". This is referencing the Hurricane Katrina which occurred during 23 August 2005 and 31 August 2005. Messy Mya was shot dead at a party at 14 November 2010 due to gang violence issues. As Beyoncé is on top of a police car, this can imply she has dominance over the police.

Later on in the video, there is a person that holds a newspaper that clearly shows Martin Luther King, and with a large caption that says "More Than A Dreamer". Martin Luther King was a very powerful man that addressed the problem with society and racism, and the reference of the newspaper simply reinforces Martin's famous speech and spreads awareness of racism that still exists.

In the lyrics, Beyoncé says ,"I like my negro nose with Jackson Five nostrils" which is referencing the stereotypical hate that the black culture receives due to their noses. This sentence that Beyonce says is another way of saying that everybody should be proud of their own looks, and shouldn't bat an eyelid to anyone that comments about their features.

Further in the video, there is a scene where a young boy is seen dancing in front of a large line of police officers with riot gear. The boy stops dancing, and then puts his hands in the air, as if he is surrendering to the police. The police then respond by all putting their arms in the air, copying the young boy. This is powerful as the scene shows peace between the black community and the police officers. A short clip then appears which shows a wall with graffiti portraying "Stop shooting us", which is a strong reference to the Black Lives Matter movement. 

Star Persona: How does Beyoncé present herself in this video? Personality, use of sexuality and sex appeal, perspective on social events? Is she just a glamorous pop star dressing up or expressing something more profound? Is she representing something beyond herself?

In the music video, Beyoncé is much much more than just a "glamorous pop star", and she is addressing vast amounts of references of social and political issues. There are parts of the music video where she is showing wealth and class with her clothing and background, and there are parts where she is showing synchronised dances in formation with other individuals.

Although there are many scenes where the women are fully dressed, there are other scenes where women are still being sexualised in the music video. For example, when dance scenes appear with many other women dancing with Beyoncé, the women appear with crop-tops, shorts and other revealing clothing. 

When the dance scenes appear, this allows everyone to imply that the black women are united together when they dance in perfect formation and synchronisation.